February 26, 2020
Have a Right Play on Colors for Your Small Cardboard Boxes and Make Them Strikingly Sensational
When your packaging lacks that wow factor, there is no point of spending this much on your boxes or design in the first place. You see, the packaging has a lot to do for your brand and product. It can make or break you. You think long and hard about your packaging, hire the best team in town for the purpose, spend heaps, yet your packaging doesn’t appeal to the customers. It’s a fail. Regardless of being elegantly simply or amazingly fancy, when the wow factor is missing, it’s a big no. Which is why you need to dig deep and hard into all those things that can make the Small Cardboard Boxes simply an eye-candy.
Since the goal is to appeal to a large number of audience, you are not going to get enough sales. You have a teeny tiny product that is up against these massive goods with alluring packaging. How to you think your packaging will be able to put up against it all? Well, it needs to have a bit of nudge that you can give to your design by making all the right choices and decisions.
From choosing the right packaging material to design to color selection, everything needs to be perfect. The balance and harmony needs to be perfect. Otherwise no matter how much you spend on your packaging, it will be a complete waste.
To make your efforts worth it, we are here to explain to you how a color can reflect your packaging in the right way. The impact colors can have on your product and on the customer’s emotions. And how choosing the right color can make your packaging super hit.
- Try to get into the heads of your customers. Try to get a feel of the way they think. For instance, if you have a product that you are trying to target to a certain age or gender or demography, then consider the way they think. Young minds have a different way of thinking than that of the old people. Get in their heads and try to get a grip on how they think. Now if you have a product that appeals to all age groups, its best to choose a color that will win everyone’s heart rather than something that could offend a certain group from all. It shouldn’t be boring for those young minds but not offensive for the old folks. Just the right balance to appeal to everyone. Try to get into the heads of your customers. Try to get a feel of the way they think. For instance, if you have a product that you are trying to target to a certain age or gender or demography, then consider the way they think. Young minds have a different way of thinking than that of the old people.
- Get in their heads and try to get a grip on how they think. Now if you have a product that appeals to all age groups, its best to choose a color that will win everyone’s heart rather than something that could offend a certain group from all. It shouldn’t be boring for those young minds but not offensive for the old folks. Just the right balance to appeal to everyone.
- There is always a message that is associated with your packaging. A message you are trying to send out to your customers. The color that you choose will be able to send out the intended message so make sure you choose accordingly. But at the same time, you need to be mindful that your color is also trying to portray the end goal of your packaging which is, course, that your customers purchase your items.
- Every design that you have created for your product packaging is backed by CTA (Call To Action). This CTA should be able to clearly reflect what the onlookers ought to do when they set their eyes on your products. The packaging that you design for your products should have a color selection that has the ability to reflect and play with the emotions, feelings and senses of the customers. It should be done elegantly in a manner that they instantly want to buy your product.
The Certain Impact of Certain Colors
We have given you an idea of what colors can actually do for you. Now let’s move on to the impact of certain colors on your mood and feelings. We have a breakdown for you so that you may know which color has what type of impact, which emotions they have the ability to evoke, and the many feelings that may be associated with a certain color. When you have a better understanding of the kind of things colors can do for you, using them for your best will be the only thing on your mind.
- To show an element of innocence, purity or equality in your packaging, its best to choose white. The color will reflect the product’s simplicity in the classiest manner. People will know the innocence and purity of your brand and also the product that you have packed in it.
- Trying to reflect some kind of power or perhaps authority through your product packaging? Then you need to select the color black because it’s all about power, secret and authority. When a product is packed in something black, it sends out the most powerful vibes every. You get this strong sense of authority over all your competitors which is exactly what you need.
- We think you already know the kind of feelings red can evoke. It’s all about thrill and excitement that can be stimulated with this one color. You have a product that is all about excitement? Pack it in red and let the customers catch and build up that excitement.
- When you have a product that is all about offering harmony, calmness, and balance, you need to choose a color that will able to justice to all these feelings and factors. For that, go for Green which is the perfect reflection of calm, balance and harmony.
- Sometimes you product is about fun and adventure. The onlookers need that in the packaging. Therefore, you need to go with orange so that the customers get a sense of adventure and fun.
- Blue reflects safety and security. If you wish to send out these vibes for your product, blue should be your color of choice. Blue is ideally that color that both men and women are appealed to. In fact, it has the ability to attract a large customer based with comfort and ease.
If the you want the best from your Custom boxes wholesale, it’s best that you have a play on the most suited colors that reflect everything about your product and brand. Colors when chosen correctly will tell people the many exciting things the products can do. Because this is what you are trying to tell the people. Everything about the product itself and not just the packaging. Your goal is to appeal to a large demography. Making the right choices and selections will help you achieve that. So keep in mind this key factor when you are up designing a packaging for your product.