There is no doubt to the fact that packaging is a key element for every product’s safety. Which is why material plays an all important role in providing the same. Brands need to be, therefore, careful in making the right selection for their Custom Packaging. One material that we think is the best in every regard is cardboard. It is one of the most versatile and flexible materials that can help brands go a long way.
Brands that are manufacturing high quality products do realize that they have spent a great amount of time, money and effort on the items. Now they simply cannot let is all go to waste by selecting the wrong material. Not only will it damage the product itself but also the integrity of the brand. The packaging option is not appealing and the customers are not attracted by the choice. At the same time, they will not want to buy the product as well. Given this very reason, brands need to avoid making certain mistakes that will cost them in the end.
Now if we turn to newbies, they will find it hard to make their place in the market. Which is why they need to amp up their game and make all the best decisions from the get-go. But that doesn’t mean the brands that are already established can’t land them in trouble. They too need to be careful with their decisions otherwise things can take an ugly turn.
Thinking from these perspectives, it seems cardboard is the ideal choice for brands when it comes to their packaging choices. Because the option has to offer a lot of benefits. We can discuss a few of these benefits in this piece. Read on to know:
There are so many packaging choices and materials available. But when brands are after something affordable to them, then they need to opt for cardboard. Not only is it cheap, but the material is manufactured mainly from substance that itself is recycled. It gets better here. Cardboard packaging material itself is quite affordable, but when brands purchase the option at wholesale price, it gets relatively cheaper.
If brands opt for wood, plastic, metal or any other form of packaging material, they will have to pay a heavy price for these choices. But not for cardboard. But at the same time, cardboard is also on the lighter side as compared to all other choices that are quite heavy in weight. So to sum things up, cardboard is both light in weight and cheap.
Cardboard offers incredibly amazing features in terms of packaging. Which is why it’s one of the favorite choices for brands. For instance, using heavy material means paying a hefty price for shipping purpose. All these costs will be included in the final price of the product making it a bit on the higher side. This will definitely not please the buyers.
Any item will require protection, all the time. From the moment brands pack the item to shipping them to storing them to shelving them, these phases are not only crucial but products are most prone to damage during the processes. Because the products are constantly on the go. This is why they require protection every time. However, there are times when that is not possible, mainly because of the material that has been chosen for the purpose. As a result, the product is at a high risk of being damaged or broken.
However, there is one thing brands can do to make things right for them. They can choose cardboard packaging material for the purpose. Because these are the strongest choices available. So no matter which phase the product needs to go through, the protection factor is going to be there at all times.
For the purpose of further offering protection of cushioning to the products, placing a few more pieces of cardboard will do just fine. However, there is one massive drawback to it. The packaging is going to become quite heavy. At the same time, when the box is opened, there will be a lot of waste. This is why brands need to think of alternate cushioning options like tissue paper, fillers or bubble wrap. But in saying that, the protection that is being offered by the cardboard might be enough for the product itself to travel places.
Brands have the option of sealing cardboard boxes quite firmly in a number of ways. Just like brands would seal any package, so can they do so with this choice? To hold the pieces of cardboard together, metal staples can also be brought into use. Since cardboard is quite thick, tearing the material will not be that easy. Therefore, even if the package drops to the floor, it has the capacity to keep its shape.
Cardboard has quite a smooth surface. As a result of that, the glue or packing tape can easily hold on to it as well. These are quite effective methods of sealing cardboard packaging boxes. The cardboard material will stay wrapped around the product until someone rips it open. Which is exactly what the brand needs.
There are a number of options, even when it comes to cardboard material. There are some that offer rigidity while some are easy to fold and mold. Given this very reason, cardboard is a highly versatile choice in a number of ways. Also, manufacturing the material in any way the brand wants is quite easy. The other amazing thing in this regard is cardboard is one of those materials that doesn’t go to any waste. The manufacturers have the choice of using it however they want. And all the extra lying around can be used for the purpose of extra cushioning in the Cardboard Boxes.
