If you make your cardboard boxes wholesale the right, adopting all the right strategies and techniques, definitely it will benefit you. But there are certain things that you need to avoid if you do not want to face any embarrassment and your customers no disappointment. Up till now, we haven’t really discussed the flip side of packaging which can lead to a lot of disadvantages for your brand and product. Let’s examine what these disadvantages can be
We know you’re trying everything in your bit to make your packaging appealing and attractive. But there is a limit to everything. If you exceed that limit, it will only go against you. For instance, the price of a good packaging that was within a budget will go into the price of the product which can be reasonable. But when you overdo things; when you go overboard with the decoration and customization of the packaging, its quite obvious the price will be higher of the packaging, thus respectively added to the product price. You can either make less profit by not passing the entire price to the consumer or make a reasonable yet appealing packaging the price of which can easily be added to the product’s final cost and no customer will feel the burden.
We strongly understand that manufacturers try to cut down on a number of costs to save in on money every way they can. In some cases, its a healthy practice, but then again, sometimes it can be a very dangerous practice too. For instance, sometimes, in an attempt to save money, manufacturers choose the cheapest material. But the reality is, the cheapest cost will also land you in getting a material that is the least durable and sturdy. It means that the product is not getting the right amount of protection it needs from anything. So what’s the point of packing it anyway then? The material that offers little to no protection at all is either paper or plastic. If your product crashes, falls to the ground, hits something, its not safe from any damage. Similarly, a packaging like this can easily be torn during shipping too or in storage. But any material that is strong and durable will not only retain its shape but also keep your product protected at all times.
We all know that this is a hot topic these days. Everyone is very much careful about nature these days. That is why they will not stand a company being insensitive to the issue. How exactly? Well, they choose a packaging material that is either non-recyclable or non-disposable. Such an action really annoys the consumers. In fact, a large number of them have reported to leave a product and buy from another brand just because the previous one didn’t use recyclable material. And then there are some brands using a little too much of the packaging material that leads to a lot of being which needs to be disposed by the customer and not the company itself. Customers also get annoyed by such a thing. They would rather buy a product that doesn’t require too much cleaning in the end. People really don’t like it when brands don’t follow the set rules and standards. Avoid using a material that can turn out to be your worst nightmare.
In an attempt to be green, companies are now trying to be sustainable and use the least amount of packaging. But don’t make it too less that there’s nothing left on the product to protect it. Also, customers really don’t like it when the product has nothing at all in the name of packaging on it. Sometimes it makes them feel they are not getting enough product for the price they have to pay. This is something that annoys them. Brands therefore need to ensure that they use packaging that fits the product perfect. Not too big, not too small. It should be the perfect size in which the product sits comfortable and is put up for sale in retail stores. Large packaging is also something customers never love. So it’s best you avoid that too.
If brands are able to sidestep these factors, surely they will have candle boxes wholesale, or for any other of their product, that will be the talk of the town.
