When we talk about sustainability, normally the point that comes into our minds is no other than sustainable stock. Let us tell you that this is not the case, it can refer to any such practice that will not hurt the environment. It can be the material, the printing techniques, or even the manufacturing process. Being sustainable with the Printed Packaging is not as easy as it sounds. Many aspects are involved in that single process. From the choice of soya-based natural colors to the finishing techniques, everything counts. Normally coating and lamination are non-sustainable practices in finishing. The varnish technique is a green choice. The reason is that when a box dissolves after disposal its plastic lamination will not only slow down the process but sometimes resist it. Let us elaborate on how we can go for that practice in the printing procedure.
Gone are the days of conventional techniques with the use of plates, water-based inks, and dies. Now color print impression is directly applied to the paper surface from the computer through a digital printer. In that technique, there is no need for plates and dies. These would not only make the process lengthy but this is also a non-sustainable Printed packaging practice. Due to the absence of plates, it takes less run time. That way it also saves electricity or other forms of energy which is in itself a green practice. When you get your order to a manufacturer make sure that it has both digital and offset facility. That way you will be contributing to the green setting. It is not suitable for large orders because it might get costly and more time-consuming. On the other hand, the conventional technique is fast and even less costly. The plates can be used again and again, thus it can become a somewhat sustainable practice.
Normally we use the latest printing techniques to boost the appeal of various types of boxes. Some of the printing aspects we have mentioned previously. Question is, can we apply that formula to all sorts of solutions? The answer is more than simple and here we will take the example of Gift Packaging. Sustainable does not mean that we produce the item from Kraft or other such materials. As mentioned previously the use of plates again and again will also be an eco-friendly practice. In the same way, if we create boxes for reusable gifts, no matter whether printed conventionally or digitally, these would be sustainable. Normally people do not throw boxes that they get with gifts. You can further innovate it by producing the ones that would be best for storage afterward.
Today the highest trend in industry is to use green solutions. People around the globe are too concerned regarding the well-being of the environment in which they live and breathe. Due to that reason, they prefer to buy Gift packaging items that come in green solutions. The one that will not disturb the setting around us. Some individuals are so strict in this regard that they would not buy an item if does not come in sustainable printing and packaging. That decision will greatly impact the loyalty and repeat customer ship of your clients. In other words, we can say that by turning towards greener practice you will win more customers and they would add to the pool of repeat clients. Thus creating an emotional connection through sustainable practice.
Aside from the above techniques we cannot deny the use of Gift Boxes materials. The most popular way to minimize the negative impact on the environment is through the stock for packaging. We cannot deny it no matter how many other techniques we use. In this regard, the best choice is none other than the Kraft. It is not only biodegradable but also light in weight. We can modify it in any shape and style. Even the shades and color variations have also gone ahead of the simple grey packaging. Now various other shades like white, black, and cream are also available. The same stands for their variation in thickness etc. In short, it will be a smart choice for gift presentations, etc. However, some printing techniques might also help in making the whole process more eco-friendly. For example, you can do it by controlling the emission of CO2 and other carbon-based gases.
All the above rules and regulations about sustainable practices also apply to Rigid Packaging. From the selection of printing techniques to the reusable boxes, all apply to the rigid box solutions. Though these are resilient and robust solutions an intelligent manufacturer can transform them into green solutions. First of all, we would apply the rule of reusable solution. Create boxes with rigid stock that can able to used again and thus save the process of manufacture each time. Last and final word, whichever technique you choose it shall also be affordable. Sometimes the green practices are more costly than the normal ones. Hence if you opt for the bulk order placement it will make the battle much easier as wholesale options have more discounts than routine orders.
Another great way to go sustainable with rigid packaging is to try the minimalistic technique. If you have noticed many phones follow the rigid pattern of packaging yet their solutions are sustainable. The reason is that they follow the minimalistic technique. In a broader sense, it means that you will use minimal colors, finishing, and other final touches. That will not only keep the package simple but also make it even more favorable for the environment.